Macruronus Novaezelandiae

​A delicate, white, moist flesh which flakes easily and is very succulent – hoki is suitable for most cooking methods.

This is a deep water fish which usually swims at depths of 200 to 800 metres and can live for up to 25 years.

Hoki is also called Whiptail, Blue Grenadier and Blue Hake and is caught in areas around New Zealand including the Chatham Rise (east of the South Island), the Cook Strait, the West Coast of the South Island and south of Stewart Island.

Hoki is Sealord’s most important catch by volume and value so protecting its future is essential for ours. We have the rights to fish for 30% of the Total Allowable Commercial Catch (TACC), within New Zealand’s Quota Management System (QMS).

Hoki is sustainably managed under the QMS, which uses scientific research to manage the fishery and ensure stocks remain healthy. Hoki is also certified as sustainable by the MSC (Marine Stewardship Council), the worlds’ leading, and independent marine sustainability organisation.




Hoki can be delivered:

  • Whole
  • Dressed
  • Chilled
  • Frozen Fillets
  • Portions
  • Steaks
  • Roe
  • Skins


Average Length 60-100cm
Average Weight 1.5kg
Availability Year round, peaking Jun to Sep
Sealord Quota 43,784 GWT

Nutrition (Per 100G)

Energy 290kJ
Protein 15g
Fat 1.0g
Cholesterol 32mg
Carborhydrate 0g
Sugars 0g
Sodium 53mg