About us

Sealord is New Zealand’s best known seafood brand. We’re passionate about bringing the goodness of seafood to tables all over the world.
Sealord is a proud New Zealand company and the country’s best known seafood brand.
Encompassing both sustainable deep-sea fishing and finfish aquaculture operations, Sealord employs more than 1,000 people in New Zealand and 230 people overseas.
Sealord has 7 deep sea vessels operating from New Zealand waters, as well as the Will Watch which fishes the southern Indian Ocean.
Sealord Group owns subsidiaries in both fishing and aquaculture including Independent Fisheries Ltd and Petuna Aquaculture.

Meet the team responsible for driving Sealord’s strategy.

Sealord places high value on corporate social responsibility, with a longstanding reputation for supporting community events, organisations and causes.
Latest news and press releases

Newsroom

Stay up-to-date with the latest news and press releases.

Sealord’s position on the hot topic of orange roughy

07/31/2025

Sealord committed to 100% fish utilisation

07/31/2025

Blue grenadier bounce back brilliantly

07/31/2025
Man wearing a high-visibility orange vest and grey shirt standing in front of a large blue and white fishing vessel, smiling at the camera

From the UN roundtable to the deck of a deep-sea trawler 

07/31/2025