As a country, we love fish.
But, as with all star crossed lovers, not everyone supports the love affair. And they’ll happily let us know with signs on the office microwave, passive aggressive notes on our lunch containers, and noses scrunched in disgust whenever we open a tuna tin.
We want Kiwis to be proud to love fish. To enjoy every deliciously salty, savoury, and gloriously succulent bite without worrying about whose nose they’ve offended.
That’s why we’re asking Kiwis to call out fish haters for the chance to win fishy prizes.
Tell us about the time you’ve had to justify bringing a fish lunch to work, or explaining away the smell of your fish-lunch to your co-workers. We’d also love to see photos of the stern warnings left by the microwave or share other evidence of fish based prejudice you’ve faced.
Fish lovers, rejoice for your time has come.
Dob in a fish hater and be in the draw to win big!
Don’t worry, all fish haters will remain anonymous and won’t be named and shamed.