Promotions

WATCH HEIDI MONTAG GETTING UP CLOSE AND 'REAL' WITH KIWI'S TASTING SEALORD'S REAL FISH FILLETS FROM THE FREEZER. 

We think our Hoki fillets taste so good because we catch them fresh from New Zealand waters, but don’t take our word for it -Taste and Tell for yourself and create your own ad! In return, Sealord is offering a year's supply of product. 

ENTER NOW at www.itstimetogetreal.co.nz

 Terms and conditions apply.


Taste and Tell

Taste and Tell

Watch Heidi Montag getting up close and 'real' with Kiwi's tasting Sealord's real fish fillet from the freezer. Read more…

BUY SEALORD AT NEW WORLD AND YOU ARE IN TO WIN.

Sealord is delighted to be part of New World’s Little Shop and to celebrate has made two little fishing boats just like the real ones, just a bit little smaller! The mini boats, in blue and white, come with an engine and rudder. They’re just big enough for a little Skipper (and an adult) to take to the water and have a whole lot of fun.

18 August – 12 October 2014

Kia Ora, Welcome to Sealord

Play VideoSealord's Little Boat

Sealord's Little Boat

Win your own Sealord Little Boat

Play VideoSealord Fresh Hoki Real Simple

Sealord Fresh Hoki Real Simple

It’s Hoki Season. Yay! So do yourself a favour and see how easy cooking with Sealord Hoki really is.

Play VideoFresh from our ocean

Fresh from our ocean

See how our hoki fillets make it to your plate.

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Sealord Facebook

Like our Facebook page for regular give-aways, competitions and more. Read more…

Our Business

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Export and Trade

Sealord’s global net spans seven continents and we deliver $500 million worth of seafood to people in more than 30 countries each year. We employ around 1,100 people throughout New Zealand and over 200 staff off-shore. Read more…

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People at Sealord

What our people say about working at Sealord. Read more…

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Our Shareholders

Fifty percent of Sealord is owned by the Maori people of New Zealand and our other shareholder is the Japanese company Nippon Suisan (Nissui) which has a 100 year history in the fishing industry and interests around the globe. Read more…

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Careers at Sealord

Sealord employs more than 1100 people around New Zealand. Our fishing operation is run out of Nelson and our two processing sites are also located there. Our corporate office is in Auckland and our sales staff are in different parts of the country. Globally we employ another 400 people. Read more…

Latest News

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Smoked Salmon

There's only one way to get that delicious real smoky taste for our salmon and that's the traditional way. Read more…

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Healthy hoki means new boat and secure NZ fishing jobs

We're confident about how well hoki stocks are doing, resulting in the decision to purchase the Ocean Dawn, and secure 84 NZ fishing jobs and its on shore support teams. Read more…

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Sealord supports shark fin ban

We support the Ministers of Conservation and Primary Industries' proposal to ban all shark finning. Read more…

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Albatross chicks get second home and second chance

Read about the amazing work of the Chatham Island Taiko Trust and how Sealord squid is helping feed albatross chicks. Read more…

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International sustainable seafood chef visits NZ

19 August 2013 - International chef to celebrities and royalty, Tom Kime is visiting New Zealand this week to highlight the importance of New Zealanders choosing sustainable seafood. He's here to celebrate Sealord introducing the use of the Marine Stewardship Council (MSC) ecolabel on its hoki products from October. Read more…

Digital Underwater Experience to celebrate World Oceans Day

In partnership with the MSC (Marine Stewardship Council) we were rapt to bring New Zealand's first augmenting reality digital experience to Auckland. School kids and passers-by could swim with hoki, dodge sharks and find out how we're working to make sure our fishing is sustainable. 

Watch the video 

Fish of the Month

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Interested in the Fish of the Month?

Every month a New Zealand seafood species is showcased, featuring a ‘full 360ᵒ view’ of the species - flavour, texture, versatility, meal inspiration and nutrition information, together with information on how the species is managed and harvested. Read more…

Sustainability

Play VideoWe respect the sea

We respect the sea

Sustainable fishing is what we live by, so there’s plenty more fish for our future.

Play VideoSustainable Tuna

Sustainable Tuna

We’re part of a global plan to keep tuna fishing sustainable.

Play VideoHelping protect our sea lions

Helping protect our sea lions

Discover how we’re making sure sea lions aren’t harmed while we fish.

Sea To Plate

Play VideoWho caught your Hoki?

Who caught your Hoki?

Find out by who and from where off the New Zealand coast our Hoki fillets are sourced from.

Play VideoHow to fillet a fish?

How to fillet a fish?

If you’ve caught a biggie from deep blue, learn how to fillet your catch from our crew.

Play VideoVisit our factory

Visit our factory

A super clean factory and the highest quality ingredients makes our seafood the best catch.

Play VideoFish for dinner

Fish for dinner

See how easy it is to cook fish for the family more than just once in a blue moon.